Continuing professional development (CPD)
finally, the ALC's newest feature, our courses include:
Organizational Behavior- (level 6A+)
Duration: 12 hours
Intended for the experienced managers. Topics include
how to manage teams, maintaining performance
standards, management by objectives, etc…
Business Communication-(level 4B+)
Duration: 16 hours
Includes all types of business communication, documents,
telecommunication, faxes, e-mails, memos, purchase
orders, import/export documents and abbreviations.
Business Creativity-(level 6A+)
Duration: 6 hours
Introduces concepts of being more creative in business.
Tools presented include Morphological Analysis, Random
Input, etc…
Time Management-(level 6A+)
Duration: 12 hours
Identify time wasters, manage daily
actions, more effective organization,
how to deal with stress.
Presentation Skills-(level 6A+)
Duration: 14 hours
Includes development of a good
presentation, planning, writing and effective
ways of delivering a presentation.
Negotiation Skills-(level 6A+)
Duration: 10 hours
Introduced guidelines of preparing for a negotiation
session and what to do during an actual session.
Fundamentals of Marketing & Advertising
(level 6A+)
Duration: 20 hours
Introduces the basic concepts of marketing and advertising
including functions, responsibilities, quality, planning &
forecasting, etc…
Practical Marketing & Advertising (level 6A+)
Duration: 10 hours
Presents practical tips and ideas for the experienced
marketer. Topics include keep-in-touch marketing, using
direct mail, etc…
Public Relations-(level 6A+)
Duration: 10 hours
Introduces main responsibilities of a PR department, how to
write a press release…
Conflict Management-(level 6A+)
Duration: 10 hours
Addresses the issues related to the causes of conflicts in
business, identifying and dealing with stress, managing
conflicts, etc…
Management Skills-(level 6A+)
Duration: 20 hours
Designed to help students develop management skills,
functions, responsibilities, recruitment, decision making,
giving feedback, etc…
Banking & Stock Market-(level 6A+)
Duration: 14 hours
Presents current issues related to banking and explains the
basics of how stock markets operate.
Customer Service-(level 6A+)
Duration: 10 hours
Introduces students to effective tools for delivering good
customer service.
Human Resources Management-(level 6A+)
Duration: 20 hours
This course is intended for anyone working In the HR
department.
Topics Include recruitment, training, motivation, etc…

